A Shoot with Selfridges London : Still Moving Media – Photography & Video Gloucestershire

Cheltenham
Photography &
Cinematography
Studio

ABOUT

Specialising in creative photography and cinematography, Still Moving Media offer a complete package from concept and planning, mood boards, competitor analysis and research through to art direction, execution, retouching and editing. We work closely with our clients to deliver stunning images that help them achieve their objectives.

THE TEAM

SPENCER

Cheltenham born Spencer, set up his photography business in 2009 and built a reputation on fashion and creative commercial photography. Since then he has worked with companies such as Dubarry, Raging Bull and Selfridges and more locally The Cheltenham Festivals, Gloucester Quays, Cheltenham College and Gloucestershire College. Spencer is regularly approached to shoot for executive boards and high profile personalities.

DALE

Dale worked for many years in the music industry and began life behind the lens making music videos. Entirely self-taught this work increased and he developed his own YouTube channel and found himself making more videos and less music. Focussing on the structure of a video and the importance of controlling light, Dale has also developed a passion for time lapse videos.

PHIL

Phil turned his passion for photographic imagery into a profession over ten years ago. Working on a range of commercial projects, he has become known for his attention to detail and ability to fulfil a clients brief no matter what the challenge! He particulalry enjoys the technical and styling elements of interior, product and food photography.

ZACH

Zach is responsible for supporting all aspects of came work, production prep, equipment set-up, filming, editing and colour grading. Zach’s original background was in teaching Windsurfing, Sailing and Snowboarding. Due to this very active background, no challenge is too big or location to difficult for Zach to produce content from.

ROSANNA

Rosanna is the point of contact for all Still Moving Media’s clients, assisting with research, shoot planning, website content, social media and project management. With a background in Fine Art, she has also taken on the role of storyboard artist during the pre-production stages.

22.08.17

A Shoot with Selfridges London

Our Head of Photography, Spencer travelled to London for a very exciting shoot with Selfridges on Oxford Street. With iconic brands such as Givenchy, Prada, Burberry and Valentino, this was not an opportunity to be missed.

We were approached by a client who was keen for Spencer to capture the interior details of the store, particularly the bespoke lighting and fittings that illuminated and presented the fabulous products.

Please enjoy Still Moving's peak behind the curtain with a few of Spencer's final shots and some of our behind the scenes snaps of our Photographer in action!

This interior shoot was not without it's challenges, with the brief requesting that we focus on the fixtures and fittings, we had to ensure that the lights were all switched on and visible.

Lighting is always tricky. Lights in different locations often have a different kelvin rating and therefore variation to colour temperatures. This is often most challenging where this is also natural light. A lot of time needs to be spent adjusting white balance and colours in different parts of the store to make them consistent across the collection.

Another challenge at Selfridges was managing the mirrors and reflective surfaces, as a retail outlet - this place was fairly tricky!

In terms of composition for this set of images, Spencer particularly enjoyed working with the leading lines created by the lights and shelving. Leading lines help to create depth and perspective which draws the viewer into the image. This adds a dimensionality that he actively seeks out while on location shoots.

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